VideoAmp
Cross-screen TV measurement and attribution currency platform for linear, CTV and digital video advertising.
Our Verdict
Legitimate TV currency play for big brands and agencies, but largely irrelevant for mobile-first advertisers.
Pros
- Cross-screen TV measurement and currency positioning
- Covers linear, CTV and digital video
- Accepted by major broadcasters and agencies
- Strong audience planning capabilities
Cons
- Enterprise-only, agency-friendly pricing
- Mobile app attribution not its focus
- Requires integration across TV data partners
- Complex to operate without an agency partner
Best for: Large brands and agencies trading linear plus CTV with alternative-currency measurement.
Not for: Mobile app UA teams that need install-level attribution on a self-serve budget.
When to Use VideoAmp
Good fit if you need
- Cross-screen measurement currency for linear + CTV ad buys
- Deduplicated reach attribution across digital video and TV
- Audience-based TV campaign measurement and reconciliation
Lock-in Assessment
High 2/5
Lock-in Score 2/5
Pricing
Price wrong?VideoAmp Pricing
- Pricing Model
- custom
- Free Tier
- No
- Entry Price
- —
- Enterprise Available
- No
- Transparency Score
- —
Beta — estimates may differ from actual pricing
1,000
1001K10K100K1M
Estimated Monthly Cost
$25
Estimated Annual Cost
$300
Estimates are approximate and may not reflect current pricing. Always check the official pricing page.
Community Discussion
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