Samba TV
CTV attribution and measurement platform using ACR chipset data from 24 smart TV brands across 48M addressable devices.
Our Verdict
Serious CTV and linear attribution tool, but overlaps little with standard mobile app UA needs.
Pros
- ACR data from millions of addressable smart TVs
- Strong CTV and linear attribution capability
- Cross-device extension via panel and partners
- Useful for brand and performance TV buyers
Cons
- TV-first — not a mobile MMP
- Panel limited to supported TV brands
- Enterprise-only contracts
- Privacy scrutiny around ACR data
When to Use Samba TV
Good fit if you need
- CTV attribution using ACR data from 48M smart TV devices
- Cross-screen measurement for linear and streaming ad campaigns
- Audience overlap analysis between CTV and mobile campaigns
Pricing
Price wrong?Samba TV Pricing
- Pricing Model
- custom
- Free Tier
- No
- Entry Price
- —
- Enterprise Available
- No
- Transparency Score
- —
Beta — estimates may differ from actual pricing
Estimated Monthly Cost
$25
Estimated Annual Cost
$300
Estimates are approximate and may not reflect current pricing. Always check the official pricing page.
Lock-in Assessment
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