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Pushwoosh

Pushwoosh — Cross-platform push notification service supporting iOS, Android, and web with segmentation, automation, and analytics.

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Our Verdict

Capable cross-platform push, but procurement and geopolitics make it hard to recommend today.

Pros

  • Cross-platform support including web and mobile
  • Customer journey builder included
  • Segmentation with behavior and geo filters
  • Has been in market long enough to be stable

Cons

  • Russian origin raises procurement questions
  • UI feels dated versus Braze or CleverTap
  • Pricing opaque past entry tier
  • Advanced analytics lag competitors
Best for: Teams already running Pushwoosh and happy with it Not for: New projects with strict vendor sourcing requirements

When to Use Pushwoosh

Good fit if you need

  • Cross-platform push notifications across iOS, Android, and web
  • Segmented automation for mobile app user retention
  • In-app messaging and push combined campaigns

Lock-in Assessment

Medium 3/5
Lock-in Score
3/5

Pushwoosh Pricing

Pricing Model
freemium
Free Tier
Yes
Entry Price
Enterprise Available
No
Transparency Score

Beta — estimates may differ from actual pricing

1,000
1001K10K100K1M

Estimated Monthly Cost

$25

Estimated Annual Cost

$300

Estimates are approximate and may not reflect current pricing. Always check the official pricing page.

Community Discussion

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