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HUMAN Security

Cybersecurity and ad fraud defense platform protecting digital advertising across 20T weekly interactions on web, app and CTV.

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US Est. 2012 Active Mobile Attribution / MMP

Our Verdict

Industry-grade bot and fraud defense for ad ecosystems, but pairs with, not replaces, an MMP.

Pros

  • Massive traffic vantage powers bot detection accuracy
  • Covers web, app and CTV in one platform
  • Credible enterprise-grade security posture
  • Strong fit for ad platforms and large advertisers

Cons

  • Not a mobile MMP β€” attribution still separate
  • Enterprise-only pricing and procurement
  • Deep integration required to unlock full value
  • Can feel heavy for mid-market buyers
Best for: Large ad platforms, networks and brand advertisers defending against sophisticated bots. Not for: Solo app developers or SMBs who just need install attribution.

When to Use HUMAN Security

Good fit if you need

  • Bot and invalid traffic defense across 20T weekly digital ad interactions
  • Ad fraud prevention for mobile, web, and CTV programmatic supply chains
  • Protecting app and web traffic quality for ad-funded publisher inventory
  • Cybersecurity layer against SIVT and sophisticated bot attacks for platforms

HUMAN Security Pricing

Pricing Model
custom
Free Tier
No
Entry Price
β€”
Enterprise Available
No
Transparency Score
β€”

Beta β€” estimates may differ from actual pricing

1,000
1001K10K100K1M

Estimated Monthly Cost

$25

Estimated Annual Cost

$300

Estimates are approximate and may not reflect current pricing. Always check the official pricing page.

Lock-in Assessment

High 2/5
Lock-in Score
2/5

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