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Fyber

In-app advertising platform for developers with FairBid mediation, offerwall, and video monetization.

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DE Est. 2010 Active Ad Monetization / Mediation

Our Verdict

Legacy mediation with decent tech, but Digital Turbine integration uncertainty gives pause.

Pros

  • Mature FairBid in-app bidding mediation
  • Strong offerwall and rewarded video history
  • Part of Digital Turbine ecosystem

Cons

  • Post-acquisition product direction unclear
  • UI hasn't kept pace with MAX or LevelPlay
  • Support quality varies by account tier
Best for: Existing Fyber customers and publishers already using Digital Turbine's DT Exchange. Not for: New publishers evaluating mediation in 2026, MAX or LevelPlay are better bets.

When to Use Fyber

Good fit if you need

  • In-app bidding via FairBid mediation for mobile game monetization
  • Offerwall and rewarded video monetization SDK for free-to-play games
  • Maximizing eCPM through unified auction across multiple demand sources
  • Video and display ad monetization via Fyber SDK for mobile publishers

Lock-in Assessment

High 2/5
Lock-in Score
2/5

Fyber Pricing

Pricing Model
custom
Free Tier
No
Entry Price
Enterprise Available
No
Transparency Score

Beta — estimates may differ from actual pricing

1,000
1001K10K100K1M

Estimated Monthly Cost

$25

Estimated Annual Cost

$300

Estimates are approximate and may not reflect current pricing. Always check the official pricing page.

Community Discussion

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