Amplitude
Amplitude — Product analytics platform for tracking user behavior with funnels, cohorts, and retention charts.
Our Verdict
Best for enterprise product analytics with advanced cohorts. Amplitude offers freemium, paid from $61/mo (Plus). Moderate vendor lock-in.
Pros
- Enterprise product analytics with advanced cohorts
- warehouse-native mode (Snowflake/BigQuery)
- Deep funnel and cohort analysis capabilities
Cons
- Startup with <1K users — PostHog free tier is more generous
- Want self-hosted — PostHog or Countly
- Proprietary data formats add switching costs
When to Use Amplitude
Good fit if you need
- Enterprise product analytics with advanced cohorts
- Need warehouse-native mode (Snowflake/BigQuery)
- Dedicated customer success team
Not the best choice if
- Startup with <1K users — PostHog free tier is more generous
- Want self-hosted — PostHog or Countly
- Just need basic event tracking — Mixpanel is simpler
Migration Guide
💡 Moderate effort required. Export data before canceling
Works Well With
Lock-in Assessment
Medium — proprietary data model, warehouse-native reduces lock-in
Pricing
Price wrong?Amplitude Pricing
- Pricing Model
- freemium
- Free Tier
- Yes
- Free Tier Limits
- Starter free
- Entry Price
- $61/mo (Plus)
- Enterprise Available
- Yes
- Billing Complexity
- Medium
- Transparency Score
- 4/5
Beta — estimates may differ from actual pricing
Estimated Monthly Cost
$25
Estimated Annual Cost
$300
Estimates are approximate and may not reflect current pricing. Always check the official pricing page.
Scale
Project Health
Health Score
9
14 days
86d
48
0d
MIT
Last checked: 2026-04-16
Used in these stacks
Curated setups that include Amplitude.
Community Discussion
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